ROLE AND DUTIES
SEO Specialist (Freelance)
Job Brief
We are looking for an SEO expert to manage all search engine optimization and marketing activities
Will be responsible for managing and updating all accounts of LifeArt following all SEO pattern such as content, strategy, link building and Keyword strategy to increase rankings on all major search networks.
• Will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize RO
• Optimizing copy and landing pages for search engine optimization, insights, page speed.
• Sitemap’s optimization, Create Meta Tag for news and blogs
• Tracking tools and analytics- Track, report, and analyze website analytics and PPC initiatives and campaigns
• Performing ongoing keyword research including discovery and expansion of keyword opportunities with advanced SEO Tags.
• Researching and implementing content recommendations for organic SEO success
• Responsible for all company Accounts – LifeArt Org, LifeArt News, LifeARt Festival, LifeArt Studio.


EDUCATION, REQUIRED SKILLS & EXPERIENCE
• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance marketing, conversion, and online customer acquisition
• In-depth experience with website analytics tools
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM

WHAT WE OFFER
• Opportunity to with the biggest Event Company in the world.
• The chance to help us shape the strategy of LifeArt Festival.
• Excellent career opportunities
LOCATION: Remote